Clean Label Ice Cream: Pure and Simple Indulgence
Addressing the growing consumer interest in clean label ice cream with only simple and sustainable ingredients.

The clean label trend is no longer a niche market; it has become a mainstream expectation. Consumers are not just looking for products that taste good; they want to understand the ingredients in their food and beverages. Terms like "natural," "organic," "non-GMO," and "free from" have become essential in product development. However, creating products that meet these criteria without compromising on taste, texture, and shelf life is a complex challenge.
Azelis has embraced this challenge by combining its technical expertise, extensive portfolio of natural and speciality ingredients, and a commitment to sustainability. Focussing on the application area of ice cream, our Technical team in Hertford has created a clean label concept with an indulgent creamy texture and a simple manufacturing process.
Replacing traditional stabilisers and emulsifiers with NUTRAVA® Citrus Fiber we have developed a concept with excellent texture, shape retention, slower melt.

Nutrava® Citrus Fiber from Tate and Lyle offers several interesting benefits when used in ice cream:
- It helps manufacturers reduce the number of ingredients on the label by replacing up to four commonly used stabilisers, making the product appear healthier to consumers.
- It enhances the creaminess and firmness of ice cream, ensuring a satisfying mouthfeel without compromising on quality.
- It improves melt resistance, which is particularly useful during shipping and storage, helping to maintain the ice cream’s quality and reduce food waste.
- Made from upcycled citrus peels, a by-product of the juice industry, Nutrava® Citrus Fiber supports sustainability efforts by reducing food waste.
- It can be used in various types of ice cream, including hardpack, bar, and soft-serve, making it a versatile ingredient for different product formulations.
We have found Nutrava® Citrus Fiber to be a valuable addition to ice cream, aligning with consumer trends towards healthier and more sustainable food options. Download the Tate and Lyle's document:
To learn more, see our clean label concept formulation and contact us for your development needs.
FORM-0003989
Enhanced Ice Cream with NUTRAVA® Citrus Fibre giving a creamy smooth texture while enabling a clean and short ingredients list. A wonderful natural Madagascan vanilla flavour is used to demonstrate the premium taste and mouthfeel. Promitor® 70H L is essential in HFSS targets to reduce sugar. It also helps to depress the freezing point to improve the mouthfeel.
Clean-Label
GMO free
GFSI
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